PHOT 207 ~ Promotional Materials

When you consider creating promotional items to showcase your images there are many things to consider. You have to think about the images, the font you will use, your contact information, legibility and how all of this will look when it is assembled.

The creation of memorable promotional items is dependant on producing something that will be remembered by viewers. Your creations should be appealing to the intended audience. Appeal is created by providing clarity. This is perhaps the most important aspect of creating promotional materials. Always keep in mind that someone who likes the promo items you distribute has the potential to become a client. People who aren’t attracted to your promotional pieces may not consider your new emerging business when they need a photographer.

               ©2011 Amanda Krenbrink

               ©2011 Tyler Harris

               ©2011 Erika Hodson

                                        ©2011 Kaylee Galvin

PHOT 215 ~ Studio/Client Dynamics

In recognition of the March 21st International Day for the Elimination of Racism and Discrimination, the It’s About Community group has partnered with the Applied Photography program and SIAST's English as a Second Language program to create this project.

The photographers are all second year students who, as part of this studio portrait assignment, integrated business practices with creativity in working with their clients to create both memorable and cherished images.

The ESL students you see here have agreed to share some of their journey to SIAST. As you can see, they come from all over the world, and even though transition to another country and language is difficult, all are willing to make new lives for themselves in Canada, their adopted homeland.

               ©2011 Sheree Johnstone

                                 ©2010 Kayla Klemenz

                              ©2011 Megan Walbaum

                                 ©2011 Andrea Norberg

                              ©2011 Christy Thackeray

PHOT 212 ~ Environmental and Group Portraiture

The impact and success of a studio portrait is often the combined result of lighting, composition, body language, lens choice, camera angle, clothing, colour, texture, and a bit of luck. With a little experience, and a few portrait techniques under your belt, your luck will improve dramatically. There are many approaches to posing and lighting in portrait-making that can help you develop your own photographic style over time. Ultimately, these are the things that can make your work unique.

                                                                 ©2011 Tyler Harris

                                   ©2011 Andrea Norberg

                                 ©2011 Megan Walbaum

                                        ©2011 Kaylee Galvin

                                   ©2011 Andrea Norberg

                                        ©2011 Tyler Harris