In general, people view a photograph and have an emotional response. The goal of a professional photographer is to draw out specific emotions. Lighting is the best tool a photographer has to control, guide and promote how his/her image will be experienced.
For most of our photographs, however, the attainment of a particular feeling or meaning is more suggestive – our ability to achieve impact may be more implied than actual. It's important to remember as well that the measure of our success is based not on our intent, but in the impact on the viewer. In the intense world of visual communications, if they don't get it, chances are it's our fault not theirs.
©2010 Kaylee Galvin
©2010 Megan Walbaum
©2010 Butch Narcelles
©2010 Kayla Klemenz
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